WASHINGTON, D.C. / NYC · CREATOR & DIRECTOR FOR TECH, AI, AUTOMOTIVE & GEAR

turning ideas
into organic
stories.

I help forward thinking companies turn products and ideas into high impact visual stories.

SEE THE WORK ↓
MetaGoogleSnapdragonToyotaGMCB&HASUSDellMotorolaNew BalanceDJIRay-BanHiggsfield.aiArtlist
3M+MONTHLY VIEWS
30KINSTAGRAM FOLLOWERS
50+GLOBAL BRAND PARTNERS

Selected work

Featured case studies

More available on request
Creators INSTAGRAM’S OFFICIAL COMMUNITY EXPAND +
OBJECTIVE

@Creators, Instagram’s own account, was casting its weekly Reels Tips series and wanted the format punchier, quicker and more playful, without flattening the voice of the creator delivering it.

APPROACH

One tight tutorial on building the stacked horizontal effect in the Reels editor with Layout, taught the way I’d explain it to another creator rather than as a feature walkthrough.

Dell WITH SNAPDRAGON & RAY-BAN META EXPAND +
OBJECTIVE

Show how a Snapdragon-powered device bundle holds up across a working creator’s day, proving the workflow end to end rather than reading out the spec sheet.

APPROACH

A day in the life shot across the city, moving through the bundle in the order you’d actually reach for it: spontaneous street photos on the Motorola Razr+, hands-free candids on the Ray-Ban Meta glasses, then editing on the Dell Inspiron 14 Plus with Snapdragon X Elite. Direct-to-camera and first-person POV throughout.

DELIVERABLE

A features film carrying all three devices through a single continuous story, built for social.

Toyota FY26 “WE GOT YOU” · WITH CONILL EXPAND +
OBJECTIVE

Toyota sat on the consideration list for young Hispanic buyers but rarely as their first choice. It read as dependable, while Honda, Hyundai and Kia read as the ones moving on style and tech. The work had to shift that.

APPROACH

Fast, social-first reviews built on the small thoughtful details a spec sheet never covers, paired with disposable-camera stills that put people ahead of the product. Shot across the Crown, Land Cruiser and Prius Plug-In.

DELIVERED

A two-day shoot producing 5 × :15 social videos, 4 × :06 cutdowns, 3 × :06 videos and 30 stills.

Signature films for
personal brands

Not every story fits a campaign. For founders, athletes and creators building a personal brand, I direct cinematic, art-driven films that give people a reason to connect, not just watch.

WORK WITH ME ↗

End-to-end production

01

Concept development

Story-driven concepts built for today's digital platforms.

02

Direction & filming

High-end filmmaking with a real-life creator perspective.

03

Video editing & color grading

Cinematic post-production that elevates brand identity.

04

Campaign-ready content

Deliverables for social, digital and branded platforms.

Cre·a·tives store

ALL PRODUCTS ↗
Angel Barclay

My name is
Angel Barclay

I'm a Dominican-American internet personality, photographer, and filmmaker based in Washington, D.C., creating cinematic content at the intersection of storytelling, technology, and culture.

My work focuses on helping tech, AI, camera, and automotive brands connect with audiences through authentic, high-impact visual storytelling.

FAQ for brands

What type of work do you specialize in?

I specialize in cinematic, story-driven content for tech, AI, camera gear, and automotive brands. My focus is on creating visuals that feel authentic, emotional, and built for modern digital platforms.

Who do you typically work with?

I work with forward-thinking brands, agencies, and platforms that want to connect with creators and digital-native audiences through high-quality storytelling and premium visual production.

What makes your content different from traditional influencer content?

My work blends high-end filmmaking with real-life creator perspective. Instead of just promoting products, I focus on building narratives that feel organic, relatable, and visually cinematic.

What services do you offer?

I provide end-to-end creative production, including concept development, filming, editing, color grading, and campaign-ready content for social, digital, and branded platforms.

How do you approach brand collaborations?

Every collaboration starts with understanding the brand's goals and audience. From there, I design a creative strategy that aligns storytelling, visuals, and performance to deliver meaningful results.

What results can brands expect when working with you?

Brands can expect high-quality, cinematic content designed to capture attention and build long-term brand perception. My goal is not just views, but meaningful engagement, strong retention, and content that feels native to the platform while elevating the brand's identity.

Let's make your brand impossible to scroll past

OPENS YOUR EMAIL APP, PRE-FILLED. GOES STRAIGHT TO ANGEL’S INBOX

Or email directly: contact@angelbarclay.com · Washington, D.C. / NYC